Can you track what type of customers your getting?
Who are you building your website for? Can you tell what percentage of each type of customer visits your website? For many of us, this is the process we followed:
“web need a website” >> build website >> hope for traffic.
You might have started with web design (ourselves included) before we fully understood our audience. Even if we knew who we were building it for, it’s still hard to build our website for to be customer-friendly.
But take heart, we’ll show you how to identify what type of traffic you’re getting, and then use that data to sell better! Continued…
Posted in In-Depth, Tactical Mondays.
Tagged with Google Analytics, The Culture of Testing, usability testing, website tracking.
By Gregory
– March 9, 2010
Struggling to improve your website? Do it fast and easy.
Last week we covered the value of creating a culture of testing. This week we’re going to show you how to test simply, effortlessly, with incredible impact that will galvanize the troops and be super-fun in the process. Continued…
Posted in Entrepreneurial Spirit, In-Depth, Vision Fridays.
Tagged with Awareness is Key, creative business, Greg 2.0, Lead - Don't Follow, small business, The Culture of Testing, white hat.
By Gregory
– March 5, 2010
Do you know what the image is, above? You should – it’s an RSS symbol. If you don’t know what RSS is, read this article.
Staying in touch with your customers (or potential ones) is a critical step in maximizing revenue. Some customers are just not going to buy from you upon first blush – that’s just the way the online sales world works. By the time they’re ready to buy, are you on the tip of their tongue? By staying in touch, you’re making sure you don’t lose that sale. Continued…
Posted in In-Depth, Strategic Wednesdays.
Tagged with 5. Stay In Touch, creative writing, email marketing, social media marketing, social tracking, the 7 Steps.
By Gregory
– March 3, 2010
On The Lake: Musings of an Internet Marking Expert.
Synopsis of February 22-27, 2010 articles:
>> OTL 07 – Track Calls on Website, Strategy 4: Building Trust, and The Culture of Testing Part 1 of 3
Read Them!
Posted in Podcasts.
By Gregory
– March 2, 2010
Are you a posting maniac? How long does it take you?
If you’re like me, you’re trying to find ways of being efficient in business, and market yourself effectively, socially. And one way to do that is to find cool tools that help you move faster. Ping.fm helps on both accounts. Continued…
Posted in Blips, Tactical Mondays.
Tagged with cool tools, social media marketing.
By Gregory
– March 1, 2010
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